UBC wanted to improve their existing app with a fun and engaging mobile experience that showed potential students a slice of campus life while offering details on how to apply and course offerings.
The result was a colourful app with just the right blend of gamification and information. To engage users on campus life, the app encourages students to learn about UBC with custom photographs they can use to submit their school pride to social media. Smart filtering for UBCs extensive course offerings served to deliver the substance of the app.
